Tuesday June 26, 2018
Today’s organizations are increasingly recognizing the importance of cross-functional collaboration during product development. However, supply chain management professionals still are underrepresented in most strategic-planning efforts — even though they bear the responsibility of producing and delivering the resulting new products.
So, how can the supply chain function contribute to the creation of impactful product strategies and sustainable business growth? Following are three ideas that you can implement right now to positively influence product development at your company:
New product introductions are a necessity for any business, but they create challenges for supply chain functions such as demand planning, sourcing, production and logistics. By increasing your involvement in choosing the right new products to develop, supply chain management professionals can exert greater influence on organizational outcomes and increase the probability that new products are rewarded with sustainable growth.
Dustin Levy will present “The Role that Operations Planning Can (and Should) Play in New Product Development” at APICS 2018 this October in Chicago. Learn more and register today at apicsconference.org.
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