Skip To The Main Content
Main Navigation Toggle
< Back to Listing

Chinese Automaker Unveils New Brand

  • APICS staff
November/December 2017

Zhejiang Geely Holding Group Co., owner of such brands as Volvo, Lotus and Geely, has unveiled a new auto brand, Lynk & Co. The Wall Street Journal reports the offering is an effort to compete with foreign rivals. 

Lynk & Co. will be marketed to the subpremium Chinese market, with vehicles that boost tech capabilities such as free Wi-Fi and car-sharing services. The Lynk 01, the first model released under the brand, is a gas-powered SUV equipped with smart features such as voice-operated music streaming. The car retails starting at $24,000, and a preliminary sale to test the market demand for the Lynk 01 SUV sold out in two minutes.

While foreign competitors only saw a 2 percent growth in auto sales this year, Hangzhou-based Geely increased sales by 80 percent. Lynk & Co. aims to capture more of the largest auto market in the world.

“Local (Chinese) cars are now the ones that really offer the best value for money,” says Yale Zhang, managing director of consulting firm Automotive Foresight. “They will include more features, like connectivity, at a lower price.”

Lynk & Co. plans to expand into electric and other model vehicles, bringing the brand to Europe and the United States. 


  1. RadEditor - HTML WYSIWYG Editor. MS Word-like content editing experience thanks to a rich set of formatting tools, dropdowns, dialogs, system modules and built-in spell-check.
    RadEditor's components - toolbar, content area, modes and modules
    Toolbar's wrapper 
    Content area wrapper
    RadEditor's bottom area: Design, Html and Preview modes, Statistics module and resize handle.
    It contains RadEditor's Modes/views (HTML, Design and Preview), Statistics and Resizer
    Editor Mode buttonsStatistics moduleEditor resizer
    RadEditor's Modules - special tools used to provide extra information such as Tag Inspector, Real Time HTML Viewer, Tag Properties and other.


The Pearson VUE Hub will be down at 5 pm CST October 20 until 2 am CST October 21. Exams cannot be scheduled during this time. Please contact Pearson VUE at 866-583-8949 or with questions.